Leading design where creativity meets clarity.
Awais Mehmood Butt — Lead Product Designer with 7+ years across fintech, OSINT and enterprise SaaS. I lead teams that turn complex, high-stakes problems into products people trust.
Based in Islamabad, Pakistan · open to remote & relocation (UAE · UK · USA)
Designing software that helps people make better decisions.
Leading end-to-end product design — strategy, design systems and team execution — for complex, data-rich systems across enterprise, defence, OSINT and fintech.
Experience
From a computer-science foundation into product design, and from designer to design lead.
Leading the design team for defence, OSINT and intelligence platforms: decision-support dashboards, design systems and AI-assisted workflows.
rapidev.com ↗Led safety, compliance and training products for international clients, improving flows, IA and usability across platforms.
connectedsafetynet.co.uk ↗Designed crypto and blockchain product platforms from concept to launch, working with global teams and investors.
neurog.ai ↗Built the technical foundation in programming, systems and data that shaped how I design complex, data-driven products.
Selected Work — 2022→2026
About
I'm a Lead Product Designer turning complex systems into products people trust.
Over 7+ years I've led UX across fintech, OSINT, intelligence and enterprise SaaS — turning complex, data-heavy workflows into products people trust. I lead cross-functional teams, run structured design critiques, set up scalable design systems, and work closely with PMs and engineers from strategy to ship. I've taken products from 0→1 and scaled them, with full ownership over research, IA, interaction design, visual language, and business outcomes.
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Industries
Where I do my best work.
- Fintech & Payments
- Blockchain & Web3
- HealthTech
- B2B SaaS & Enterprise
- Security & Intelligence
- E-commerce & Retail
- EdTech & Learning
- Energy & Operations
Design Process
Six stations.
Every product.
Research
Interviews, field notes and data. Listening before sketching, always.
Discovery
Mapping the problem space: stakeholders, constraints and opportunity.
Synthesis
Turning noise into insight. Patterns over opinions.
Architecture
Structure that makes complexity navigable before it's visible.
Design
Flows, design systems and high-fidelity screens that scale.
Ship
Validate with users, refine, and measure the outcome.
Certifications
Continuous investment in craft.
Generative AI: The Future of UX/UI Design
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Foundations of User Experience (UX) Design
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Start the UX Design Process: Empathize, Define, Ideate
View certificate ↗
Build Wireframes and Low-Fidelity Prototypes
View certificate ↗
Principles of UX/UI Design
View certificate ↗
Introduction to Typography
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Claude Code 101
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What people say
Trusted by founders, leads
and engineering teams.
Awais is a highly skilled UI/UX designer with a strong ability to translate complex ideas into clean, intuitive, and user-friendly designs. They have a sharp eye for detail, a deep understanding of user behaviour, and a natural talent for creating seamless workflows and engaging interfaces. Their work consistently reflects a balance between aesthetics and functionality, ensuring that every design decision serves a purpose. They are also proficient in simplifying complicated systems, structuring information effectively, and delivering polished, high-quality design solutions that align with both user needs and business objectives.
Working with Awais at Connected Safety Net was an absolute pleasure — we often had marketing material and Figma files created to show clients, and sometimes this would be what guided the development team. His A-class work made Awais invaluable to our team. Every time Awais was given a deadline, no matter how difficult, he managed to get the work done in great timing. He always had brilliant ideas as to what should be included or what sometimes should not. His attitude towards difficult tasks is what has always stood out to me — in times where others may shy away from a hard task, Awais always rose to a challenge.
I had the privilege of working closely with Awais — a highly talented Senior UI/UX Designer & Team Lead with deep expertise in FinTech and SaaS dashboard design. Awais brings a rare blend of creativity, analytical thinking, and strategic UX vision to every project. What sets him apart is his ability to communicate design decisions clearly, lead by example, and drive alignment across cross-functional teams — traits that make him both a strong designer and a natural leader. I wholeheartedly recommend Awais for any UX leadership position or design-centric role. His expertise, work ethic, and human-centred mindset make him an invaluable asset to any product team.