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Awais Mehmood Butt — Product Designer ©2026
Design Lead • Enterprise Product Designer

Leading design where creativity meets clarity.

Awais Mehmood Butt — Lead Product Designer with 7+ years across fintech, OSINT and enterprise SaaS. I lead teams that turn complex, high-stakes problems into products people trust.

Based in Islamabad, Pakistan · open to remote & relocation (UAE · UK · USA)

Enterprise Product Design Leadership

Designing software that helps people make better decisions.

Leading end-to-end product design — strategy, design systems and team execution — for complex, data-rich systems across enterprise, defence, OSINT and fintech.

Core focus
Product Strategy Design Systems AI Product Design Leading Agile Teams
Industries
Fintech Blockchain HealthTech B2B SaaS OSINT E-commerce EdTech Energy

Experience

From a computer-science foundation into product design, and from designer to design lead.

Lead Product Designer2024 – Present
Rapidev
Islamabad, Pakistan

Leading the design team for defence, OSINT and intelligence platforms: decision-support dashboards, design systems and AI-assisted workflows.

rapidev.com
Senior UI/UX Designer2022 – 2024
Connected Safety Net
United Kingdom

Led safety, compliance and training products for international clients, improving flows, IA and usability across platforms.

connectedsafetynet.co.uk
UI/UX Designer2020 – 2022
Neurog
Crypto & Blockchain

Designed crypto and blockchain product platforms from concept to launch, working with global teams and investors.

neurog.ai
BSc Computer Science2014 – 2018
Iqra University
Pakistan

Built the technical foundation in programming, systems and data that shaped how I design complex, data-driven products.

I'm a Lead Product Designer turning complex systems into products people trust.

Over 7+ years I've led UX across fintech, OSINT, intelligence and enterprise SaaS — turning complex, data-heavy workflows into products people trust. I lead cross-functional teams, run structured design critiques, set up scalable design systems, and work closely with PMs and engineers from strategy to ship. I've taken products from 0→1 and scaled them, with full ownership over research, IA, interaction design, visual language, and business outcomes.

Read full story
AB Awais Mehmood Butt — Lead Product Designer
95%
Intel cycle time cut — 72 hrs → 20 min (VANTAGE OPS)
NPS 89
User satisfaction lifted from 12 → 89 post-redesign
10+
Products launched across enterprise, fintech and AI
0→1
Full design ownership: strategy, system, shipping

Where I do my best work.

  • Fintech & Payments
  • Blockchain & Web3
  • HealthTech
  • B2B SaaS & Enterprise
  • Security & Intelligence
  • E-commerce & Retail
  • EdTech & Learning
  • Energy & Operations

Six stations.
Every product.

ST.01

Research

Interviews, field notes and data. Listening before sketching, always.

User interviewsField notesSurveysSynthesis
ST.02

Discovery

Mapping the problem space: stakeholders, constraints and opportunity.

Stakeholder mapsConstraintsOpportunity areas
ST.03

Synthesis

Turning noise into insight. Patterns over opinions.

InsightsPersonasJTBDPriorities
ST.04

Architecture

Structure that makes complexity navigable before it's visible.

Information architectureUser flowsSitemaps
ST.05

Design

Flows, design systems and high-fidelity screens that scale.

WireframesDesign systemHi-fi UIPrototypes
ST.06

Ship

Validate with users, refine, and measure the outcome.

Usability testsDev handoffQAMetrics

Continuous investment in craft.

Tools
Figma Framer Protopie Maze Hotjar FullStory Mixpanel Microsoft Clarity Miro Notion Jira GitHub HTML / CSS

Trusted by founders, leads
and engineering teams.

"

Awais is a highly skilled UI/UX designer with a strong ability to translate complex ideas into clean, intuitive, and user-friendly designs. They have a sharp eye for detail, a deep understanding of user behaviour, and a natural talent for creating seamless workflows and engaging interfaces. Their work consistently reflects a balance between aesthetics and functionality, ensuring that every design decision serves a purpose. They are also proficient in simplifying complicated systems, structuring information effectively, and delivering polished, high-quality design solutions that align with both user needs and business objectives.

MA
Mehk Arshad Department Head · Rapidev · managed Awais directly
"

Working with Awais at Connected Safety Net was an absolute pleasure — we often had marketing material and Figma files created to show clients, and sometimes this would be what guided the development team. His A-class work made Awais invaluable to our team. Every time Awais was given a deadline, no matter how difficult, he managed to get the work done in great timing. He always had brilliant ideas as to what should be included or what sometimes should not. His attitude towards difficult tasks is what has always stood out to me — in times where others may shy away from a hard task, Awais always rose to a challenge.

MT
Milo Tipper MISP Business Development Manager · Connected Safety Net, UK
"

I had the privilege of working closely with Awais — a highly talented Senior UI/UX Designer & Team Lead with deep expertise in FinTech and SaaS dashboard design. Awais brings a rare blend of creativity, analytical thinking, and strategic UX vision to every project. What sets him apart is his ability to communicate design decisions clearly, lead by example, and drive alignment across cross-functional teams — traits that make him both a strong designer and a natural leader. I wholeheartedly recommend Awais for any UX leadership position or design-centric role. His expertise, work ethic, and human-centred mindset make him an invaluable asset to any product team.

AK
Ch Asad Kamal Sr. Software Engineering Lead · 18+ Years · AI, FinTech & Enterprise SaaS